Meet the Speakers


Seth Odell

Founder & CEO
Kanahoma

Seth is founder & CEO of Kanahoma, a San Diego-based education marketing agency. Widely considered one of the industry’s leading enrollment marketing experts, Seth brings 15 years of education marketing experience at some of our sector’s top organizations, including Southern New Hampshire University, UCLA, National University System, and more. Seth’s work is Emmy-award winning and has been heralded by the Chronicle of Higher Education as “Exhibit A of marketing success.”

You can follow Seth on
Twitter and LinkedIn.


Beau Brooks

Senior Vice President of Sales and Customer Experience
Formstack

Senior Vice President of Sales and Customer Experience at Formstack a workplace productivity platform used by over 27,000 organizations worldwide to digitize what matters, automate workflows, and fix processes—all without code. Prior to Formstack, Beau led Sales and CX teams at Signpost, and Customer Retention efforts at Dish Network. Beau graduated from the University of Colorado and earned his MBA from the University of Denver. He enjoys spending time with his wife and 8-year-old daughter, as well as ultrarunning on the local trails.

You can connect with Beau on LinkedIn and Twitter.


Dr. Cherron Hoppes

Chief Academic Officer Consultant
Ruffalo Noel Levitz

Cherron Hoppes

Leveraging over 30 years of experience in higher education, Cherron Hoppes offer consulting services to colleges and universities in the areas of accreditation, assessment, program design, course development, online program development, and student service operations. She spent nearly 15 years at the Ageno School of Business at Golden Gate University in roles such as Assistant Dean of Student Affairs, Director of Admissions, and Dean of Undergraduate Programs. She then spent more than six years at Helix Education as Vice President and Chief Academic Officer before transitioning to her role consulting with Ruffalo Noel Levitz.

Cherron holds an EdD in Higher Education Administration from the University of Alabama, where her dissertation focused on the relationships between faculty members and administrators at under resourced colleges and universities. You can connect with her on LinkedIn.


Dr. Adrian K. Haugabrook

Executive Vice President and Managing Director
Social Impact Collective
Southern New Hampshire University

Dr. Adrian K. Haugabrook

Dr. Adrian K. Haugabrook is Executive Vice President and Managing Director for the Social Impact Collective at Southern New Hampshire University (SNHU) in Manchester, New Hampshire. In this role, he provides executive leadership and strategic guidance in advancing SNHUs equity and social mobility agendas by leveraging existing offerings and new innovations to learners across the globe. He has committed his over three decade career to influencing access, equity and opportunity by leading strategy, growth, policy and change initiatives in both U.S. higher education and non-profit sectors. He is a frequent speaker on change, innovation, and the future of higher education.

He and his wife have two adult children, a daughter who is a 2020 alumna of Spelman College and now a Teach For America Corps member (Chicago) and a son at Morehouse College, Class of 2022.

Follow Dr. Haugabrook on Twitter, LinkedIn and Clubhouse: @akhaugabrook.


Rebecca Blakiston

User Experience Librarian and Strategist
University of Arizona

Rebecca Blakiston (she/her) is User Experience Strategist at the University of Arizona Libraries, where she leads the UX@UA learning community aiming to build UX expertise campus-wide. At the library, she manages a small yet mighty team that empowers staff with the tools to make data-informed, empathy-driven decisions. Her team facilitates workshops, provides consultation, and partners with staff on projects of all types.

Rebecca has authored two practical guides for librarians: Usability Testing (2014) and Writing Effectively in Print and on the Web (2017). Since 2018, she’s been editor-in-chief of Weave: Journal of Library User Experience.

You can follow Rebecca on Twitter and LinkedIn.


Alonda Thomas

Director of Public Relations
Howard University

Alonda Thomas serves as director of public relations at Howard University. Recently named among the “2020 Top Women in PR” by PRNEWS, Thomas is responsible for the development and management of the communications and media relations strategies designed to enhance the university’s reputation and visibility locally, nationally and internationally. Under her leadership, the Office of University Communications was honored by the Public Relations Society of America and PR Week for outstanding crisis communications work and social engagement. Previously, she was named one of the “Top 25 African American PR Millennials to Watch” in the Huffington Post and 2019 Communicator of the Year by the Mid-Atlantic Black Public Relations Society.

You can follow Alonda on Twitter and LinkedIn.


Alexa Heinrich

Social Media Manager
St. Petersburg College

Alexa Heinrich is the Social Media Manager for St. Petersburg College (SPC) in Florida where she oversees the college’s numerous social media accounts and blogs. She is a passionate advocate for creating accessible and inclusive content for social media and has presented educational webinars on the subject to several different organizations including Harvard University, MIT, the National Institute for Social Media, and the Great Lakes ADA Center. You can follow her on Twitter and LinkedIn.


Daniela Huynh

Associate Director of Marketing
Quincy College

Daniela is a lifelong learner who believes in the mission of higher education. She started her career as a graphic designer, moved into digital media and project management, and currently leads the marketing team at Quincy College. In her spare time, she enjoys mentoring young professionals and strives to help others achieve their personal and professional goals. Connect with her on Twitter and LinkedIn.


RJ Thompson

Associate Director of Student Engagement
University of Pittsburgh College of Business Administration


Aaron Baker

Associate Director of Content Strategy
Harvard University Public Affairs and Communications

Aaron Barker

Aaron’s primary responsibility is measuring the impact of digital content produced for Harvard University’s flagship digital products (harvard.edu, The Harvard Gazette, and university-wide social media channels) and using those analytics to inform content strategy. He supports Harvard University Public Affairs (HPAC) as a data evangelist—helping writers, editors, and social media managers get a sense of how engagement metrics can inform their work. In addition to reports and dashboards, Aaron is a liaison between HPAC and contracted agencies, translating business objectives for the department into action items for developers. He also organizes professional development events for digital communicators across Harvard University.

You can follow Aaron on Twitter and LinkedIn.


Corynn Myers

Marketing Strategist
Convince & Convert

Corynn Myers

Corynn loves connecting the dots across multi-channel marketing strategies and finding unique ways to achieve goals. She’s best known for taking complicated communication issues and simplifying them into organized plans and actions.

Previously, Corynn led marketing and communications strategy at the University of Michigan as the Associate Director of Marketing in the central communications office, where she built an in-house digital marketing team and oversaw several major digital initiatives. Before higher ed, Corynn managed campaigns spanning various industries, including automotive, residential, healthcare, and non-profit.

You can follow Corynn on Twitter and LinkedIn.


Emily Gaylord

Communications and Engagement Director
Center for EcoTechnology

Emily Gaylord

With more than ten years of experience in communications and marketing, Emily Gaylord is a passionate communicator who believes in the power of messaging. As the Director of Communications & Engagement at the Center for EcoTechnology, Emily enjoys connecting people and businesses with the mission of CET, helping make green make sense for more people.


Mary McLeod

Digital Media Design Specialist
College of the Holy Cross

Mary Mcleod

A multimedia enthusiast, Mary enjoys experimenting with many forms of media including motion graphics, video, photography, and audio. Mary received her MPS in Digital Media from Northeastern University. For the last two years, she has been an Adobe Campus Leader and an Adobe Creative Educator.

She currently serves as the Digital Media Design Specialist at the College of the Holy Cross where she assists faculty, staff, and students with incorporating multimedia into their projects. You can catch up with her on LinkedIn.


Sonia Targontsidis

Associate Director of Integrated Marketing
Wheaton College (Norton, MA)

Sonia Targontsidis

By day, Sonia is the Associate Director of Integrated Marketing at Wheaton College (Norton, MA); by night (and mostly weekends), she is an art photographer and portraitist. Sonia received her MFA in photography from Massachusetts College of Art and Design and her MBA at Simmons College. Her work has been featured in curated and juried shows at venues across the Northeast and Mid-Atlantic and she’s taught photography courses at MassArt, Stonehill College, and the Maine Media Workshops. Her Instagram handle is @liteleek.


Ravi Jain

Senior Associate Director, Digital Media & Web Development
Boston College

Ravi Jain is a prolific creative storyteller, with over 25 years experience in embracing fresh approaches to engage audiences. A short-form video evangelist, he has received numerous awards and recognition for his work, including a Webby Award nomination for his “talk-show in a car,” DriveTime.

Jain currently produces strategic digital media solutions for Boston College’s Office of University Communications. He is also currently a graduate student in the evening MBA program at Boston College’s Carroll School of Management. Jain also teaches part-time at Northeastern University’s College of Professional Studies, in their Digital Media program.

He lives just outside Boston, Massachusetts with his wife, three children and cat. You can follow him on Twitter, LinkedIn, and Instagram.


Andy Fuller

Director of Strategic Content
University of Notre Dame

Andy Fuller

Andy Fuller is director of strategic content at the University of Notre Dame, overseeing the unit charged with advancing the mission of the University on its digital platforms. Prior to arriving at Notre Dame, Andy’s career includes stints in the agency world, politics, and broadcast journalism.

You can connect with Andy on LinkedIn.


Sydnee Logan, MA

Senior Social Media & Digital Content Specialist
Johns Hopkins School of Nursing

Sydnee Logan, MA is an award-winning, digital-first marketing and communication professional. At Johns Hopkins School of Nursing, she is editor of the #1 school of nursing blog in the world, as well as the SEO content writer and social media arm of marketing and public relations at U.S. News & World Report’s #1-ranked school of nursing in the U.S. Since she was hired in 2018, web traffic to the blog and magazine has increased 56%.

Sydnee earned her bachelor’s in Communication from Tulane University in 2010 and her master’s in Communication, concentrating in Health and Digital, from Johns Hopkins University in 2016. You can find her on Twitter, LinkedIn, and sydneelogan.com


Dr. Alan Mueller

Assistant Dean of Students for Student Activities, Leadership, and Intercultural Education
Salem College

Dr. Alan Mueller is a native of North Carolina. He holds multiple degrees from Appalachian State University including a B.A. in Philosophy & Religion, an M.A. in College Student Development, an Ed.S. in Higher Education Administration and a Doctorate in Educational Leadership. He is also a Myers-Briggs Type Indicator Certified Interpreter.

Alan has worked in sales, customer service, hospitality management and consumer lending and has spent the better part of the last two decades as an administrator and educator in higher education. While in higher education, Alan has worked in leadership development, orientation, career services, academic advising, intercultural education and campus activities.

Dr. Mueller is a huge coffee fan, a strong supporter of the arts and also an improvisational comedian at The Idiot Box, an award winning comedy club in Greensboro, NC.